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6 Social Media Mistakes Everyone Is Making – Even You
Social media mistakes are so yesterday. Step into the future and avoid these 6 common social media mishaps.
10 Unique Restaurant Social Media Post Examples
Feast your eyes: on these 10 restaurant social media posts – then try recreating them for your restaurant!
5 Viral Social Media Campaigns For Ecommerce Brands
In eCommerce, viral social media campaigns are crucial for capturing consumer attention and staying trendy. Check out our favorite 5 viral campaigns!
Pros & Cons of Influencer Marketing: Macro vs Micro Influencers
Uncover the key differences between macro vs. micro influencers to find out which can best elevate your brand's visibility and engagement!
7 Best Boutique Marketing Agencies In Phoenix, Arizona
Online channels are saturated and competitive. With less than one second to make an impression, vetted boutique marketing agencies in Phoenix are a must. Dive in!
The Do’s and Don’ts of Cross-Posting on Social Media
One size does NOT fit all. Explore the ins and outs of cross-posting on social media with our essential guide to maximize your online presence!
8 Scottsdale Social Media Marketing Tips for small business
Desert dwellers, snowbirds, and ASU students… oh my! Discover eight essential Scottsdalee social media marketing tips for small business and get ready to create your next viral success.
Don’t Miss Instagrams Algorithm Updates In 2026
You CAN’T MISS these algorithm updates! Today, we’re sharing the 2026 Instagram algorithm updates and learn how to leverage them for your brand's success.
How to Create and Update IG Story Highlight Covers
First impressions matter! Learn how to craft compelling IG Story Highlight covers that reflect your brand's identity and engage your audience effectively.
SHARING IS CARING
Social Media Marketing Tips, Trends & StrategIES FOR BRANDS
The Scott Social blog is where we spill the tea on social media marketing. Algorithms change, trends pop up overnight, and suddenly everyone’s using the same sound on Instagram. It’s a lot (we know). Which is why brands need strategies that actually work in the real world.
This is where we talk about what’s working right now. As a social media marketing agency working with ecommerce and hospitality businesses every day, we’re constantly testing content strategy ideas, watching social media trends unfold, and figuring out what makes audiences stop scrolling.
Sometimes that means breaking down trending audio. Sometimes it means explaining a platform update so you don’t have to read the entire press release. And sometimes it means saying the quiet part out loud about what brands are doing wrong.
Our goal is simple: make social media feel less overwhelming and show you what actually works. So, if you’re trying to grow your audience, increase engagement, or turn followers into customers, you’re in the right place. Our resources are designed to give businesses clear direction and smart ways to show up on social media.