Behind the Lens: How Our Agency Created a Standout Branding Photoshoot

Nov 25

Learn how we planned the perfect branding photoshoot

Scott Social Branding Photoshoot

A great branding photoshoot isn’t just about snapping pretty pictures. It’s about capturing your brand’s personality and telling a story. It’s also about creating visuals that feel authentic, polished, and unmistakably you. Now, we’re taking you behind the lens with us. So we can show you what we did to bring our crazy big and bold ideas to life!

4 Girls, 3 Locations, 1 Photographer, and Many Props Later

For our recent shoot, we treated ourselves like our best client. Translation? In short, we showed off our energy, creativity, and personality in every frame. Most of us were meeting IRL for the first time. But you’d never know it. The vibe clicked instantly, and the results? Chef’s kiss.

Dressed To Impress: Wardrobe That Works

So, here’s the thing about wardrobe. It can make or break a shoot. We had quite a few concepts to capture, which, of course, meant one thing. Lots of outfits!

For the beach shots, we went professional with a touch of whimsy.

The 70s-inspired concept? All about retro vibes.

And the garden theme? Think garden girls who love vintage tech. We’re so obsessed.

Each concept is distinct, so we chose wardrobes that reflected that energy. We use this same strategy with clients. The right wardrobe doesn’t just look good; it also feels good. It sets the entire tone for your brand.

Locations That Actually Slay

Location can make or break your visuals. Just like your wardrobe. We love exploring the contrast between nature and technology. And, well, we obviously love a vintage aesthetic (pretty obvious, right?).

Sure, a straightforward studio shoot has its time and place. But your brand deserves to feel alive, fun, and full of personality. Our tip? Hop on Pinterest and go down a fun branding photoshoot rabbit hole. Thank us later!

Props, Please!

Props can take a branding photoshoot from good to unforgettable. For our shoot, we went all in. Vintage phones, typewriters, old TVs, quirky chairs, ladders. You name it. Each piece added personality and depth, giving every shot its own story.

Plus, it gives us something to do with our hands, which makes the photos feel way less awkward. But we’ll *get more* into that soon.

Props aren’t just decoration. They also help set the scene and reinforce your brand’s aesthetic. They also give subjects something to interact with. Making the energy feel natural and playful. We also use strategic props for our clients. Choosing items that feel authentic and enhance the vibe of the shoot.

*Fun Fact*: We had an entire prop box that did, in fact, get swept into the ocean while we were shooting. Oops!

Natural Energy, Zero Awkwardness

Stiff poses? Hard pass. Cool, fun, and also, yes, a little weird? Sign us up.

One of the best parts of a branding photoshoot is the planning. You know, the hours spent on Pinterest hunting for posing inspo. Sure, none of us are professional models (besides Chelsea, our CEO). But with Pinterest as our guide, and zero fear of looking silly. The photos came out exactly how we envisioned. In short, they were unique, editorial, fun, and unmistakably Scott Social.

The Brand Vibe, Captured

The final images are cohesive, dynamic, and unmistakably us. They showcase our creativity and our personality. And also, our love for storytelling.

Besides that, what don’t you see in the final images?

Hours of planning, outfit prep, and travel to get to the perfect locations. Add in lots of brainstorming, last-minute wardrobe tweaks. And, of course, way too many laughs. Now, you’ve got the complete Scott Social photoshoot experience.

It’s messy, it’s fun, and it’s 100% what makes the final shots feel alive, authentic, and totally us.

Ready To Elevate Your Visuals?

So, whether you’re rebranding. Or *just* looking to level up your social presence with fresh visuals. We’ll help you create content and branding that stands out and reflects your vision. Book a discovery call with our team. And let us help bring your big, bold, and beautiful ideas to life.