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How to Stay on Top of the Next New Social Media Trend
HOW are you supposed to know what trends to post about? Easy! Check out these quick tips on finding the next new social media trend.
Why The “Social Media Intern” Trope Is Outdated
Enough with the "Social Media Intern" jokes. It's insulting, at best. Allow me to call out a few brands who have recently shared tweets coming from "interns" who aren’t actually interns.
Social Media Management Tools We Use to Run Our Agency
How do we run our agency like total pros? Check out these social media management tools we use to run the agency!
9 Ideas For Interactive Instagram Stories for Business
Posting to your grid isn’t the only way to interact with your audience. Here are 9 ideas for interactive Instagram stories for business.
Micro vs Macro Influencers? 5 Reasons Micro-Influencers Elevate Business
Embrace the power of micro-influencers! Here are 5 reasons why micro-influencers are going to be your superhero.
Top 10 Social Media Restaurant Accounts to Follow
Need some inspo for a restaurant social media page? Dive into this post for the top 10 restaurant accounts serving more than just delicious food!
5 Tips To Writing A Creative Instagram Caption
Need a creative Instagram caption? Look no further, here are 5 tips on how to write the perfect Instagram caption for your small business.
7 Unique Jewelry Social Media Post Ideas
Elevate your online presence with these fresh ideas for captivating jewelry social media posts! Read now and get inspired.
Find Your Ideal Boutique Social Media Agency
What qualities should you look for in a boutique social media agency? Find your perfect partner with our guide. Read now!
SHARING IS CARING
Social Media Marketing Tips, Trends & StrategIES FOR BRANDS
The Scott Social blog is where we spill the tea on social media marketing. Algorithms change, trends pop up overnight, and suddenly everyone’s using the same sound on Instagram. It’s a lot (we know). Which is why brands need strategies that actually work in the real world.
This is where we talk about what’s working right now. As a social media marketing agency working with ecommerce and hospitality businesses every day, we’re constantly testing content strategy ideas, watching social media trends unfold, and figuring out what makes audiences stop scrolling.
Sometimes that means breaking down trending audio. Sometimes it means explaining a platform update so you don’t have to read the entire press release. And sometimes it means saying the quiet part out loud about what brands are doing wrong.
Our goal is simple: make social media feel less overwhelming and show you what actually works. So, if you’re trying to grow your audience, increase engagement, or turn followers into customers, you’re in the right place. Our resources are designed to give businesses clear direction and smart ways to show up on social media.