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Should I Outsource Social Media Posting?
All the reasons why outsourcing social media posting might be for you. Read now!
The Nicola x SKIMS Campaign: Influencer Marketing Strategy
Dearest Gentle Reader, hold onto your corsets because I’m about to spill the tea on the Nicola x SKIMS Campaign’s influencer marketing strategy– it’s magic.
10 Instagram Story Tips and Tricks for Engagement
Stand apart from competition and boost engagement with these 10 Instagram Stories tips and tricks! You can thank us later.
Which Social Media Platform Is Best For My Business?
You’ve decided to invest in social media for your business! Now what? We’re telling you how to choose which social media platform is best for your business.
Developing a Strategic Marketing Plan for a Product Launch
NEWS JUST IN! Scott Social is bringing you some tips for developing a strategic marketing plan for a product launch at your small business. Let’s dive in!
Top Social Media Marketing Tips From Carrie Bradshaw
Hold onto your Manolos. We're about to take a stroll down memory lane with our favorite fashionista, Carrie Bradshaw, to discover the top social media marketing tips.
How Social Commerce Works – And How It Can Work For Your Brand
Have amazing products you want to share with the world? Here’s how social commerce works and how it can work for your brand. Give social selling a try!
8 Creative Ideas For Social Media Marketing Restaurants
Make your social media as creative as your brunch menu! Here are 8 creative ideas for social media marketing your restaurant.
Spill the Tea: How Influencer Marketing Agency Works
Curious about the behind-the-scenes magic of how influencer marketing agency works? We have all of those answers! Let’s pull back the curtain.
SHARING IS CARING
Social Media Marketing Tips, Trends & StrategIES FOR BRANDS
The Scott Social blog is where we spill the tea on social media marketing. Algorithms change, trends pop up overnight, and suddenly everyone’s using the same sound on Instagram. It’s a lot (we know). Which is why brands need strategies that actually work in the real world.
This is where we talk about what’s working right now. As a social media marketing agency working with ecommerce and hospitality businesses every day, we’re constantly testing content strategy ideas, watching social media trends unfold, and figuring out what makes audiences stop scrolling.
Sometimes that means breaking down trending audio. Sometimes it means explaining a platform update so you don’t have to read the entire press release. And sometimes it means saying the quiet part out loud about what brands are doing wrong.
Our goal is simple: make social media feel less overwhelming and show you what actually works. So, if you’re trying to grow your audience, increase engagement, or turn followers into customers, you’re in the right place. Our resources are designed to give businesses clear direction and smart ways to show up on social media.