Elizabeth & Clarke
9,244% SALES LIFT OF ECOMMERCE PRODUCTS THROUGH SOCIAL MEDIA
“This year might end my business.” In 2020, Elizabeth & Clarke watched the pandemic shut down the women’s workwear industry and decided to meet women exactly where they were – at home. In October 2020, “Work Pajamas” hit production and Scott Social was tasked with announcing the rebrand and collection launch.
Strategy
We designed a product launch strategy, beginning with an “at home” photo and video shoot at The Brexley to capture the essence of the new collection, then used those creative pieces to build excitement for the launch.
We rebranded all social media accounts and implemented detailed community outreach, growth strategies, and influencer marketing campaigns.
Results
Within one year, Elizabeth & Clarke pivoted from seeing their first “zero sales” month to breaking sales records nearly every day. Alongside a 9,244% sales lift, Scott Social also helped Elizabeth & Clarke see around a 3,000% increase in engagements and impressions.
STATS
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33M 
Campaign Impressions
590K
Link Clicks
887%
Increase in Organic Impressions
9,244%
Sales Lift
3,690
New Followers in One Quarter
“ANYONE WHO HIRES SCOTT SOCIAL SHOULD CONSIDER THEMSELVES LUCKY.”
“Scott Social is the incredibly rare social media agency that does it all: managing photo and video shoots, graphic design, building a content calendar and beautiful grid, and writing hilarious captions. They are always willing to go the extra mile for great content. Anyone who hires Scott Social should consider themselves lucky.”
- Melanie Moore Owner of Elizabeth & Clarke
Services Provided
Facebook Management
Instagram Management
Pinterest Management
Paid Ads Creative
Instagram Stories
Photoshoot Coordination
Videoshoot Coordination
Influencer Marketing
UGC Content Creation
CREATIVE
Get scroll-stopping results
Stop their scroll, win their hearts ♡
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